Website development, promotion, IL

  The truth that website customers don't often tell The truth that website customers don't often say, but sometimes they do. What are we talking about, it's all about the same thing, few calls but many views. To be honest, it's a sore subject, because many people think that their phone will ring red now. And customers will run to them in line. It doesn't happen that way, there are many factors that influence this, and the main one is your ability to run a business, from good reviews on the map in social networks to reasonable prices for goods or services. How many bad examples when people advertised on the Internet, and at the initial stage the site does not appear very well. And therefore many think that advertising will help them. The main factor is the frequency of requests for your topic, many great specialists in quotes, do not even check with the customer the relevance of search words and combinations in Google Trends. And there are almost no requests there, a...

  Why is it worth writing about something that is not on the Internet? I have already repeatedly talked about the fact that you need to write more unique text on the site. To be higher in search queries. Moreover, with the advent of artificial intelligence, an article written without its help will be very useful on your resource. Why is it worth writing about something that is not on the Internet? The factor that they will search for it is not always big, but from my experience I will say that some posts are simply off the charts with views. Moreover, there are also enough calls with questions, even after several years from the date of publication. The time spent on this also paid off, as they say. How to understand whether it is worth writing something like this or not? Just type the question in Google, of course, it is not a fact that the popularity that can be checked in the trend will be high. Both the topic and the demand for a product or service are important, by the way, mor...

  How to help a client with a website, tips at the initial stage? How to help a client with a website, tips at the initial stage? More and more people now want to get not only a good resource, but also a detailed consultation. I have long understood for myself that in order to retain a customer, you need to help him a lot to retain him. Since there are a lot of people who want to make websites, but here's another question. Factors from choosing a domain to the final value, that is, appearing in the search for the right words. They want to warn you about the popularity of the latter. The mistaken belief that people will immediately run to buy goods or services from you, in addition to finding a site, your work also matters. I always warn clients that the first places are based on the fact of sales. By the way, some disappear after such sayings, apparently they get scared, in my experience there were a couple of customers who complained that it was bad, although they understood that ...

  Simple and Fast Website Icon Creation I have already talked about creating  favicon.ico , now I want to return to this issue because the service has improved. It has become even easier to create the right icon. The main thing is to have it available, that is, a file with a transparent background in PNG format, although the service  understands JPG perfectly well. What do you need to do to create? Everything is simple: click the button to upload the file from which you want to get icons, then say archive, unzip, upload everything to the root of the site, insert the code into the site headers. That is, into each page. Don't be afraid of the size, you can trim, enlarge and even change the background. But of course, everyone knows that, if possible, the image for the icon should initially be square or round. After completing your actions, insert the address of your site and check the correctness. Why do you need so many icons? A common question from begi...

  Free website promotion, where to start and how to conduct it. I will try to tell you how I do it, and not in a template like many others. That is, from my own experience, which is 10 years old. The most important condition from you is to work on your resource and not think that time will pass and everything will be fine. First and foremost, content. Only your own texts and preferably without any artificial intelligence. And if you already take it, then try to rewrite as much as possible. It is also worth adding the correct micro-markup to the content in order to improve your search results. Do not forget about your images and tags. Social networks, here you need to pay attention to those that link to you better. Create and optimize a profile on Google My Business, I would also include a YouTube channel here, since links in a fully verified one give a very good result. Moreover, do not forget about podcasts, which can be broadcast on YouTube as a feed. Link mass is important, not ...

  How Google statistics helps to develop a website and business. The image is taken from a report in Google Search Console of my website. That is, having analyzed well, you can understand what people are looking for, or rather, what is more interesting and what is less. An important indicator in this whole matter is  CTR , that is, click-through rate. I will say more, by analyzing the sites of my clients I can suggest what they need to write more about, well, of course, to those who do this. In addition, the time spent on the resource is also important, or how long the visitor stays there. The internal statistics module allows you to see this with one click and entering a password. For those who are just starting to develop their site, write content, I recommend turning to Google Trends . And search for words and phrases to see the popularity rating of your topic. It's funny when they want to be at the top for words that are not popular at all, moreover, I ...

  The US website is moving faster, but there are conditions I have written about websites for the USA many times, it would seem that there is nothing more to say. The main factor that I would also note is the domain name. Although Google itself says that it does not matter, they say the domain zone must be within the limits. But I see from experience that the oldest domain names like site.com are indexed better, or more precisely, faster. And it is not for nothing that American companies are mostly on this domain. Resource loading speed, here it is also worth mentioning that even with 5G Internet in the USA, not many sites can boast of instantaneousness. And of course, the server where the site is located must be in North America.   The presence of a point on the map, and in services like Yelp. And potential clients pay attention to this, or rather to the reviews located there. The more of them and the better they are, the higher the trust rating of the company. By the wa...