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Website creation, the client understands the meaning and is ready to spend

  Website creation, the client understands the meaning and is ready to spend Creating a website, the client understands the meaning and is ready to spend. What does this mean? Customers are different, some are huffing and puffing but can't afford everything. Others are rich but greedy, but there are those who delve into all the details of website building and promotion. And it's very pleasant to deal with them. For example, you need to fill the site cool and uniquely, they don't skimp on copywriters and rewriters, moreover, they add to them themselves. They think over the entire structure of the resource with the master, where, what and how will be located. They select images, logos and icons. They test and only then give the green light for a full launch of the site. And already in the process they change something. They deal with all popular social networks, or rather their managers. They control reviews in Google My Business. They research search queries in Google Trends...
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Providing access to Google services, website

 

Providing access to Google services, website

This is not the first time that business owners have approached me with the question of how to check what is going on with my site, how money is spent on advertising. How many and what resources link to us. There is nothing complicated about this, providing access to Google accounts and services for monitoring the site is very simple.

What do you need for this? Yes, what many have, a Google account, that is, a gmail mail. Then the site administrator adds you to the services to which he has access. Namely - Analytics (site analytics), Search Console (webmaster account), Ads (advertising), Tag Manager (tag manager), My Business (company profile on the map)

What can the owner see? In site analytics, for example, detailed reports, in the webmaster you can see the entire list of referring resources, in the advertising account like analytics, in the company profile on the map efficiency.

How to provide access? Very easy, there is a lot of help on each of the services on the Internet. Especially if the administrator is experienced, he will do it in a matter of minutes.

Conclusion, if you are developing your site and investing money in it, take the time to delve into it a little. So that later you don’t have to think about why the costs for the resource are high, and most importantly, is there any benefit from it.

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