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Showing posts from March, 2025

Font size in browser, font settings in phone

  Font size in browser, font settings in phone Once I talked about personal browsers  in social networking applications. Now I want to dig deeper and understand a little why the font size in the browser and the font settings on the phone are connected. On the computer, everything is solved simply, hold down CTRL on the keyboard, press minus and decrease, similarly, plus, increase, if you need the initial value, then zero. On the phone, you can also play with the size, but this is in the menu, and not very convenient, and most importantly, quickly. If the same Google Chrome on a smartphone displays the font written on the site normally, but the browser from the Facebook application is already tied to the sizes from the phone, and often sites fall apart. Especially if the font is enlarged. Of course, you can open the link in a third-party application, but not everyone knows this. Not all resources on the Internet can quickly adapt to innovations of one or another. Yes,...

How does artificial intelligence help business on the Internet?

  How does artificial intelligence help business on the Internet? How does artificial intelligence help business on the Internet? I will say right away that AI is just a powerful computer that can analyze your requests and select the necessary information for you. From time to time I ask questions there myself, but I check myself and my clients more, that is, what options this or that server shows. Where does AI get its answers, correctly from available sources on the Internet. And the more information about you, the more likely it is that you will get there. For Google's gemini, my business is very important, that is, your information on the map, and of course the site plus social networks. AI from Google pulls out the necessary information. Microsoft Copilot takes it from its bing, and the rest from everything that is available. Another important point for artificial intelligence, like Wikipedia, is information about you from authoritative sources. The more of the latter, the mor...

How often should you make new publications on your site?

  How often should you make new publications on your site? How often should you make new publications on your site? A question from those who run their own resource and want to promote their products or services. To be honest, the main thing in this matter is to be unique, if you are a good writer, then for a new site you can even do several per day. It is advisable to have several news modules for such actions, or at least categories. But remember that we add links to each new post of a young resource to Google manually. For this, there is a URL verification field in Google Search Console. Some masters, when the site is young, do not put or remove the publication date. This is a misconception, the time of the post is an important point and it cannot be ignored. Moreover, the date is an important point when creating micro markup, which must be on all pages of your resource. And if there is a point on the map, then you can also link to it. What to write about on the site? Of course,...

Preparing materials for the site, what pages are needed

  Preparing materials for the site, what pages are needed Preparing materials for the site, what pages are needed. A very important point when creating a resource that you need to pay attention to, the first indexing by the search engine is very important for further entry and checking the site for updates by the robot. I'll start with the texts, the section of the site about us, many now ignore this page, they say it is on the main page, why else would you need it. Writing a good essay about your activities will be a guarantee that the resource will be found in the search results faster. Moreover, if there are companies with a similar name, you need to take the writing to the fullest. And do not rely on artificial intelligence, since it is really tight, rewrite after it. If you have many services, a separate page must be made for each of them, which tells all the subtleties and moments of its implementation. So that the visitor calling does not ask stupid questions, what, how and ...

How to fill in Google My Business correctly?

  How to fill in Google My Business correctly? How to fill in Google My Business correctly? This question is asked by new and regular customers who have a point on the map. Let's start with the main thing, the name of your place. Here, in addition to the brand itself, many people cram everything they can, in terms of goods and services, but. The rules say that you can't use something like this, as well as words like buy, sell. The latter is banned almost immediately. Moreover, users can make adjustments, and if there are a lot of complaints and changes, it's not worth talking about what will happen.  Let's move on, logo and cover, at first something like this is shown very peculiarly, but when the point has existed for a long time there are no problems. Remember that users can also add photos and even videos to your point. Services and goods, here the right thing to do would be to create and select categories, and only then fill them out. Moreover, as clearly as possibl...

Why ratings are not shown in Google, rating in the form of stars

  Why ratings are not shown in Google, rating in the form of stars Why ratings are not shown in Google, rating in the form of stars. Where does it appear, of course in search queries you can see news or a page with a rating from one to five, and next to it below the average rating which in turn can show the accuracy of the number with a dot, for example 4.9. The same thing happens with the company on the map, Google My Business builds ratings on the same principle. What factors influence the issuance of ratings in search results. First and foremost, the quality of the micro markup created on the site. And the most important thing is that on young resources it is rarely shown immediately. In my experience, about a year later. And do not abuse spam in micro markup, purchased links, all this only makes the site worse. By the way, not all site management systems can implement micro markup, since you need to get into the source code, or install a plugin like WordPress. If you have a poi...

Own domain or free for website, comparisons

  Own domain or free for website, comparisons It is no secret that some website creation services offer a domain name for free, it is clear that the main condition is to be their client. Although in some countries there is an opportunity to check with the registrar and take a short name . So it is better, your own domain or a free one. It depends on what for, if you are making a website for your company, the domain name is definitely personal. If you want to try a rare product or service, you can also use the free option , there is nothing wrong with that. Moreover, you can buy a website name at any time, and as they say in the correct language, park it. Of the minuses of a free domain, the main one is indexing by Google. But it also depends on how much is hanging on such sites. Well, and the amount of information on the resources, from my own experience I see how my bulletin boards , and they are more than 10 years old, in view of the free domains, ha...

Why Google indexes websites sometimes worse than Bing and others

  Why Google indexes websites sometimes worse than Bing and others Why does Google index sites sometimes worse? I often encounter this question, and recently I decided to compare the results for some queries of my and other resources. I once wrote about Bing , I have a webmaster account in it. I import all the information there from something like Google, and here's what I noticed. In Google Search Console, I couldn't see any maps of several sites, but Bing took everything without any problems and its index has an order of magnitude more pages. But I went further and decided to check in Yahoo, the result there is also quite good. Google has the highest share of the search segment in Ukraine. If we talk about something Ukrainian, it is still based on the American giant. By the way, in the US itself, many users switch from Gmail to the Yahoo analogue, due to annoying advertising. The Google Local Experts Forum, which I have been visiting for a long time, often gives only in...

Do you need a survey on the site or not?

  Do you need a survey on the site or not? Do you need a survey on the site or not? Many old and new clients who have their own resources on the Internet ask me. To be honest, many are just a little tired of it, given that there are more than enough surveys with tests on social networks and other networks. And now they even pay small money or give some bonuses for completing multi-page questionnaires. How to make a survey if there is no module or plugin in the site management system. Many have been using Google forms for a long time, it is free, fast and reliable.  Surveymonkey is  a platform specializing in online surveys, I worked there for a while in the paid version, there are a lot of good things. I make a survey for each new customer on the site, the one they want with a choice of answer options. I have been doing something similar on my resource for many years. One question, and two answers are interesting to visitors on my site or not. Moreover, I see st...

WordPress Website, Good or Bad

  WordPress Website, Good or Bad I am periodically asked about websites on the  Wordpress system , let's start with the main thing for whom such a thing is suitable. Out of the box, WordPress is a system for news, articles, blogs and the like. In simple terms, for those who are engaged in the site. For example, a company with service pages, plus a blog for posts on their topic. Yes, WordPress has stores, one-page landings, and just resources with static pages. As for me, it is easier to use prepared, or rather tailored systems for this. Moreover, hosting for sites provides and describes what pre-installed CMS can be your choice. And for what purposes they are applicable. It is worth paying attention to plugins, add-ons for sites on similar systems, good ones are often for money. Normal masters creating resources should immediately say about something like this, that in addition to the domain and hosting, a paid template is also possible. Do I help clients w...

Should there be a date for news on the site or not?

  Should there be a date for news on the site or not? I hear this question from people who work with sites. Well, let's turn to Google in this case, what does it say. If our algorithms can determine the date of publication of your page or the video you uploaded and evaluate this information as useful, then it can appear in the search results. It seems that information about the time of the post is needed, on the other hand, the search engine does not rely on any individual factor when choosing a date, since each of them can be wrong. Now my own conclusions, I have experimented with similar things many times in different modules of my site, news, blog, forum, bulletin board. And I will say frankly that the date is absolutely necessary, moreover, if your site management system allows you to change the publication time, in this case it has a very good effect on search results. For example, you wrote an article a couple of years ago, and then decided to rewrite it, you don't like i...

How to make a site appear more in search results?

  How to make a site appear more in search results? Of course, you need to start with the site working correctly in the Google webmaster account,  search console new name, I like the old one more. The most important things for your resource are the correct robots.txt file and the sitemap, more often it is sitemap.xml or something similar.  Google periodically scans your site for updated information, but you can also manually ask to check any page. But there is a limit on the number, you will be told in your account that the quota has been exceeded. In addition to changing text information and images, when else is it useful to ask for a page check? For example, adding micro markup, changing headings, inserting links to other pages and resources. In addition to the above, it is useful to add these modified pages to social networks, write a note on Google Maps with a mandatory link. Well, and if there is a podcast, YouTube and do something similar there. ...

Secrets of creating a good website, from start to finish

  Secrets of creating a good website, from start to finish. It is worth telling a little and briefly how to approach and make a good resource for business. In my understanding, and not only what brings benefits, and not just hangs on the hosting and pays for the domain name. Selecting a domain by a simple principle, if the USA, then name.com or us. Choosing a hosting, whoever saves gets a large percentage of failures due to slow work, especially if the site is densely filled. By the way, management systems are demanding of the hoster's server parameters, they are like a computer, and not every hosting publishes them, and on it from sites not only yours. There are online services that can determine how much. Advice before buying, read independent reviews. Next, the system for the site, in this matter you need to approach very scrupulously, since in the future the promotion of the resource depends. Where they do not allow you to change the code, it is simply impossible to do many thi...